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Guide · 3 min read

How much should I pay for a rental property?

The asking price is the seller's number. Yours comes from the rent: the yield you want, what a lender will lend on it, and what your cash should earn.

Rules in force 5 November 2026 England and Wales Published
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Key points

  • Start from the rent, not the asking price. Work out the most you'd pay before you view, and stick to it.
  • At £1,100 a month, a Gross yieldA year's rent as a percentage of the price. Quick, but it ignores every cost. of 7% means paying no more than £188,000.
  • A lender lending 75% on that rent caps the price too: at about £256,000 on a 5-year fix for a Income tax bandsIn England and Wales: no tax on the first £12,570 (the personal allowance), 20% basic rate up to £50,270, 40% higher rate up to £125,140 and 45% above. Rent is added to your other income, so it's taxed at your top rate. From April 2027, property income has its own rates: 24%, 44%, 49%., but £173,000 on a 2-year fix for a higher-rate one.
  • For a return of 5% a year on your cash before tax, pay no more than £195,000.
  • Every £10,000 off the price saves £3,200 of cash up front and adds £375 a year.

Work back from the yield

Gross yield is the year's rent as a share of the price. Turn it round and the most you'd pay is the year's rent divided by the yield you want. Our example rents for £1,100 a month, £13,200 a year:

Most you'd pay for £13,200 of rent a year
Gross yield you wantMost you'd pay
6%£220,000
7%£188,000
8%£165,000

It's quick, which makes it good for sorting listings. But gross yield ignores every cost, so a flat with a Service chargeWhat a leaseholder pays towards running the building: cleaning, insurance, repairs and the shared areas. It can go up, and for a let flat it counts as a running cost. needs a higher one than a house to do as well. What a good yield is depends on the area: yields are usually higher where prices are lower. Rental yield: gross, net and return on cash explains the three kinds.

Work back from the lender

Most buy-to-let lenders lend up to 75% of the price, but only as much as the rent can support at their test rate. How much can I borrow for buy-to-let? explains the test. Divide the loan the rent supports by 75% and you have the highest price that still works with a 75% loan:

Highest price with a 75% loan, at £1,100 rent and 5% interest
Rate fixed forBasic-rate or company (1.25)Higher-rate (1.45)
Under 5 years£200,000£173,000
5 years or more£256,000£220,000

Above that price the lender lends less than 75%, so the deposit grows. That's fine if you have the cash, but it's a sign the rent is thin for the price.

Work back from your return

The yield and the lender tell you what's possible. Your own target tells you what's worth it. Our deal check calls 5% a year on the cash you put in a good return, so here's the highest price that still makes 5%, counting Stamp dutyThe tax on buying a home in England (Stamp Duty Land Tax): 0% up to £125,000, 2% to £250,000, 5% to £925,000, 10% to £1.5 million and 12% above, each rate on the part of the price in its band. A buy-to-let or second home pays 5% more in every band, and buyers who don't live in the UK pay 2% more., fees, every running cost and a 5% Interest-only mortgageYou pay only the interest each month (the loan × the yearly rate ÷ 12) and owe the whole loan at the end. at 75%:

Highest price for a 5% return on your cash, at £1,100 rent
Return of 5%Most you'd pay
Before tax£195,000
After tax, basic-rate taxpayer£182,000
After tax, higher-rate taxpayer£136,000

Tax makes a big difference. A basic-rate taxpayer earns £30,000 here and a higher-rate one £60,000; the higher-rate taxpayer has to pay much less for the same return, because of how mortgage interest is taxed (Section 24). Through a company the sums change again; see Limited company or your own name?

What a lower price is worth

Every pound off the price saves deposit and stamp duty now, and interest for as long as you own it. Here's £10,000 off our £180,000 example:

Less deposit£2,500
Less stamp duty£700
Cash saved up front£3,200
More cash each year, from less interest£375
Return on cash, before tax6.5% → 7.5%

That's why the price you agree matters more than almost anything else about a deal: you can't renegotiate it later.

Making the offer

  • Check what similar homes sold for, not what they're advertised at. Land RegistryHM Land Registry keeps the register of who owns land in England and Wales, and any mortgage on it. Its sold-price records are where our sold prices come from.'s sold prices are free on GOV.UK (linked below).
  • Check the rent yourself. Ask two letting agents what it would let for, and look at what's actually let nearby, not just what's advertised.
  • Take off the cost of any work. Get quotes for anything the house needs before you offer, and price them in.
  • Expect the lender's valuation. If it comes in below your offer, the lender lends on the valuation. You make up the gap or go back to the seller, so a valuation is also a reason to renegotiate.
  • Don't fear stamp duty bands. Each rate applies only to the part of the price in its band, so going just over a band edge costs a little more, not a lot. See Stamp duty on a buy-to-let.
  • Say what makes you a good buyer. No Property chainThe line of sales that depend on each other, because each buyer is also selling. One delay holds up everyone. A buyer or seller with nothing to sell or buy is chain free., a mortgage agreed in principle and your deposit ready are worth something to a seller, sometimes more than a higher offer.

Before you send it, run through our buy-to-let deal checklist, with its free spreadsheet.

Common questions

What is the 1% rule for rental property?

It's an American rule of thumb that a home's monthly rent should be at least 1% of its price, a gross yield of 12%. Few homes in England and Wales come close, and it ignores costs, tax and the mortgage. Our example lets for £1,100 a month on a £180,000 price, well under 1%, and can still work.

How much should you pay for a property that needs work?

Start from what it would be worth, and let for, once the work is done. Take off every quote, a buffer for surprises and the rent lost while it's empty. Lenders lend on the home as it is, and may not lend on one that isn't fit to live in, so you may need more cash.

Does a higher rent make a property worth more?

Not for an ordinary house or flat. A valuer prices it against what similar homes nearby sold for, whatever it lets for. The rent decides how much a buy-to-let lender will lend, up to its 75% limit, and your return. So a strong rent can make a deal work but doesn't justify paying more than local sold prices.

Should you pay more if the rent could go up?

No. Price it on the rent it gets now, or on what similar homes actually let for. In England, a tenant's rent can only rise once a year, with 2 months' notice, and the tenant can challenge a rise above the market rent. Treat any future rise as a bonus, not something you pay for up front.

Figures from our calculator, on the rules in force today, checked against GOV.UK and the Welsh Revenue Authority on 31 October 2026. Not financial or tax advice: check your own case with an accountant.

Your numbers

Test a price before you offer

Put in the asking price and the rent, then lower the price until the deal meets your target. The verdict and the return change as you type.

Try a deal

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£
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Good

A good deal on these numbers

+£310 a month, before tax
Gross yield
7.3%
Return on cash
6.5%
Cash to buy
£57,599

Includes typical fees and running costs Typical costsStamp duty or Land Transaction Tax, £1,500 legal fees, a £999 mortgage fee, 10% letting agent, 5% repairs, £20 a month insurance and 2 empty weeks a year. Change any of them in the full breakdown.